Craftsmanship is our technology.
Our founder Thomas Schiffer wanted to make an impact in the ice bath industry.
For decades he suffered from severe anxiety. Like many, he was prescribed anti-anxiety medication. This helped him deal with his hectic lifestyle: managing three restaurants he founded in Los Angeles, real estate investments, and raising a family.
After years of trying everything, including prescription drugs, plant medicine, and yoga, he discovered the power of cold exposure therapy. His cold shower routines turned into ice baths. And his ice bathing routine had him searching for a hassle free, self-cleaning, high circulating solution.
He found nothing built to last with a worthy standard warranty, functional build, and beautiful design.
With 30 years of restaurant management experience, he was intimately familiar with freezers, refrigerator, HVAC, and air conditioning durability and components. This background allowed him to see the flaws in design of existing companies: ice and filtration systems don’t mix well, water circulation capacity issues, wear and tear of exposed parts. Due to his obsessive nature, Thomas decided buying a unit would not suffice his needs—he needed to create one.
Thomas moved to Central Oregon to continue seeing his kids and be close to their mother. Serendipitously, he came into contact with two brilliant technical fabricators—Kyle Wilson and Zach Parsley. Kyle and Zach already established a thriving Keg Washing business and had expertise in fluid dynamics, filtration, water pressure, and piping.
The three of them came to together right during the major outbreak of Covid 2020. It was at this time in Bend / Redmond Oregon that BlueCube was born.
After a year and a half of product development, stress testing different cooling motors, filtration systems, tubes, and frame material, they built an cold bath that they are proud of: the Malibu
Along the journey, Daniel Schmitt, a general contractor carpenter for 33 years, joined the team.
As for me, David Haddad, I knew Thomas for several years back in Los Angeles. He was aware of my biohacking obsession that began in my late twenties.
After college, my brother and I found ourselves gaining weight year after year managing our careers while maintaining antiquated health and fitness habits. I was eating six plus meals per day; I was lifting heavy weights exclusively. This strategy worked well in college but years later backfired. I found myself 40 pounds overweight. I am a small frame guy.
My fat builds up in my face and my stomach. I found myself spiraling out of control—late nights and early mornings and using food for comfort was my way of balancing full-time job and getting my MBA simultaneously.
Then, my brother and I caught a lucky break. After a four-year relationship, my brother’s girlfriend broke up with him.
Upon leaving him she said “You let yourself go.” This caused him to drop his old habits and search for answers in how to address his weight.
After watching Dr. Ronda Patrick on Joe Rogan’s podcast, he decided to try intermittent fasting. I thought he was crazy.
But three months later he had dropped over 30 pounds and was in better shape than me for the first time in his life.
After seeing his results, I dropped my ego, my dogmas, and embraced intermittent fasting. This practice led me to go down the biohacking rabbit hole.
I went from intermittent fasting to circuit training, micronutrient optimization, sauna use, to cold immersion therapy. I became obsessed with cold showers after listening to Wim Hof on a podcast.
After building tolerance to cold showers I explored ice tubs. The immediate problem I encountered was set up times—20+ minutes of my morning just prepping the tub to plunge.
I found myself frustrated that I couldn’t incorporate this in my morning in addition to working out, and settled for just taking cold showers.
Thomas told me for months about his new project, and when he completed the Hydro Healer I flew out to visit. My mind was blown. I knew these three founders were onto something special and decided right there and then to join their team. I felt like a fan joining their favorite band.
We believe in getting to know each of our customers on a personal level. We are here to answer any questions you may have.
David Haddad CEO, BlueCube Ice Baths